NEWoMan Shinjuku is holding its 2023 SS season start up, “OPENING DAYS-Doors to Discovery-” for 3 days from February 10th to February 12th.
To encourage NEWoMan Shinjuku customers to expand their own world with a spirit of free exploration, various events and projects, including a tanka poem exhibition by the poet Kon Ito and a shop “exploration” by the fashion director Yoshimi Nagao, will be held at the store and at the special site.
IN FOCUS participated in content planning, and was in charge of art direction, design, copywriting, and production in the creative area, including signage inside and outside the store and the special website.
To encourage NEWoMan Shinjuku customers to expand their own world with a spirit of free exploration, various events and projects, including a tanka poem exhibition by the poet Kon Ito and a shop “exploration” by the fashion director Yoshimi Nagao, will be held at the store and at the special site.
IN FOCUS participated in content planning, and was in charge of art direction, design, copywriting, and production in the creative area, including signage inside and outside the store and the special website.
CREDITS
GRAPHIC
- ART DIRECTION
- Manami Masuda (IN FOCUS)
- GRAPHIC DESIGN
- Manami Masuda (IN FOCUS), Atsuhiro Ito (IN FOCUS)
- MODEL
- Olga (The Lotus Management)
- PHOTOGRAPHY
- Takaki Iwata
- HAIR&MAKE-UP
- MIHO (SIX)
WEB
- WEB DESIGN
- Wang Shuqiang (IN FOCUS)
- PROGRAMMING
- Ryu Takahashi (IN FOCUS)
- PROJECT MANAGEMENT
- Keita Yamamoto (IN FOCUS)
- WEB DIRECTION
- Tatsuya Mizuguchi (IN FOCUS)
EDIT
- CONTENTS DIRECTION
- Yohsuke Watanabe (IN FOCUS)
- PHOTOGRAPHY
- Takaki Iwata
- INTERVIEW&TEXT
- Akiko Fukunaga
- ARTIST
- Kon Ito
- SPECIAL THANKS
- Yoshimi Nagao
- AGENCY
- JR East Marketing & Communications, Inc.